Hello All,
Google is testing new feature of adwords called Product Listing Ads. Product listing ads work with an advertiser 's Google Merchant Center account to serve the ads and its includes image, price and merchant name. Its CPA model means that you only pay when a user click on your ad and purchase the product on your site.
Thanks,
Satya
Google Adwords New Feature - Ad Site Links To Your Ads
Hi All,
Google adwords has implemented another new feature called "Ad SiteLinks"for qualified ad words advertiser. this feature allows you add another four additional links to main PPC ads. presently this feature will be available for only whose adwords ads meet their quality requirements.
Thanks,
Satya
Google adwords has implemented another new feature called "Ad SiteLinks"for qualified ad words advertiser. this feature allows you add another four additional links to main PPC ads. presently this feature will be available for only whose adwords ads meet their quality requirements.
Thanks,
Satya
March Search Market Share: March Madness in the Search World
March Search Market Share: March Madness in the Search World
Things were ticking along nicely in the search world with not so much as a speed bump to be seen (set aside the market panic about Google’s paid click decline). Then along came March. Overall volume of search in March exploded, with total queries increasing over 6% and surpassing the 9 billion That’s the biggest month-over-month increase in total search volume since July of last year. Interestingly enough this growth was not driven by our perennial search leader Google. In fact Google actually underperformed the market for the first time in 9 months and saw market share decline more than ½ a point. So where were the big gains?
Windows Live search kicked into high gear in March. Month-over-month Windows Live search queries increased 28.8%, pushing market share up almost 2ppts to just over 10%. Year-over-year, Windows Live search queries were up nearly 52%. Wow! My guess is that there are some dollars flowing out of Redmond that may be driving this. Maybe this April fool’s joke wasn’t a joke.
Then there was Google. Normally 5% month-over-month gains in search volumes would be stellar considering the average for the past year has been about 3%. Unfortunately in March that 5% growth meant Google lagged the market by about 1% and saw market share dip back under the 70% threshold to 69.4%. That’s the first time Google has lost market share in nine months. Oh boy … what will the markets do now? Read more...
Source: http://blog.compete.com/2008/04/04/search-market-share-march-google-msn-live-yahoo-ask-aol/?src=em001
Things were ticking along nicely in the search world with not so much as a speed bump to be seen (set aside the market panic about Google’s paid click decline). Then along came March. Overall volume of search in March exploded, with total queries increasing over 6% and surpassing the 9 billion That’s the biggest month-over-month increase in total search volume since July of last year. Interestingly enough this growth was not driven by our perennial search leader Google. In fact Google actually underperformed the market for the first time in 9 months and saw market share decline more than ½ a point. So where were the big gains?
Windows Live search kicked into high gear in March. Month-over-month Windows Live search queries increased 28.8%, pushing market share up almost 2ppts to just over 10%. Year-over-year, Windows Live search queries were up nearly 52%. Wow! My guess is that there are some dollars flowing out of Redmond that may be driving this. Maybe this April fool’s joke wasn’t a joke.
Then there was Google. Normally 5% month-over-month gains in search volumes would be stellar considering the average for the past year has been about 3%. Unfortunately in March that 5% growth meant Google lagged the market by about 1% and saw market share dip back under the 70% threshold to 69.4%. That’s the first time Google has lost market share in nine months. Oh boy … what will the markets do now? Read more...
Source: http://blog.compete.com/2008/04/04/search-market-share-march-google-msn-live-yahoo-ask-aol/?src=em001
New Hours for Customer Support
On March 31, 2008, Yahoo! Search Marketing Customer Support hours will change to the following:
Monday – Friday: 6:00 a.m. - 6:00 p.m. Pacific TimeSaturday: 7:00 a.m. – 4:00 p.m. Pacific Time
During those times you may contact our Customer Support Team by phone at (866) 924-6676, and we’ll be happy to help you with any questions you may have regarding your Sponsored Search advertising.
Thanks,
Satyanarayana
Monday – Friday: 6:00 a.m. - 6:00 p.m. Pacific TimeSaturday: 7:00 a.m. – 4:00 p.m. Pacific Time
During those times you may contact our Customer Support Team by phone at (866) 924-6676, and we’ll be happy to help you with any questions you may have regarding your Sponsored Search advertising.
Thanks,
Satyanarayana
Adwords Budget Optimizer
adwords budget optimizer: "AdWords users have a new feature available to them called the 'budget optimizer' which google claims will automatically adjust their CPC to maximize the number of clicks they get for a specific budget. In other words, rather than the advertiser setting the CPC per keyword this optimizer takes over-they just specify their monthly maximum.
So first of course everyone is skeptical about whether this thing will really work or whether it will just up the CPC to make sure the budget gets spent. It's possible it just doesn't really work.
But if it does that should spell lower earnings for adsense publishers, as what it is billed as doing is delivering more clicks for less money."
So first of course everyone is skeptical about whether this thing will really work or whether it will just up the CPC to make sure the budget gets spent. It's possible it just doesn't really work.
But if it does that should spell lower earnings for adsense publishers, as what it is billed as doing is delivering more clicks for less money."
Yahoo Partner Results
"Yahoo Partner Results"
Yahoo started showing video ads sin partner results.
Search for shop honda in Yahoo, you will find Honda’s video ad in partner results. its not displaying any sponsored listings for this keyword.
Thanks,
Satyanarayana
Yahoo started showing video ads sin partner results.
Search for shop honda in Yahoo, you will find Honda’s video ad in partner results. its not displaying any sponsored listings for this keyword.
Thanks,
Satyanarayana
Heads up: Adwords spam "please update your billing info"
Heads up: Adwords spam "please update your billing info"
Similar to the paypal type of spam "update your details" first one I've seen and found no mention on WW, link points to China.
Similar to the paypal type of spam "update your details" first one I've seen and found no mention on WW, link points to China.
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